(Хмельницький університет управління та права імені Леоніда Юзькова, 2022-04-06) Svirshch, Alina; Tarasova, Olga
It is rather difficult to define the term "advertising" briefly and at the same time fully. The generally accepted definition: advertising is the promotion of goods, spectacles, services, in order to attract the attention of buyers, consumers, viewers, customers, etc., dissemination of information about someone, something to create popularity.