Marketing of tourism services in the museum sphere: features of applying the 7P marketing mix (a case study of the Khanenko museum)
| dc.contributor.author | Reshmidilova, Svitlana | |
| dc.contributor.author | Dzhuhlii, Oleksandra | |
| dc.date.accessioned | 2025-11-24T12:56:23Z | |
| dc.date.available | 2025-11-24T12:56:23Z | |
| dc.date.issued | 2025 | |
| dc.identifier.citation | Dzhuhlii O., Reshmidilova S. Marketing of tourism services in the museum sphere: features of applying the 7P marketing mix (a case study of the Khanenko museum). Scientific Progress: Theories, Applications and Global Impact with Proceedings of the of the 2d International Scientific and Practical Conference, October 27-29, 2025, Braga, Portugal. Р. 145-148. URL: https://www.eoss-conf.com/en/archive/scientific-progress-theories-applications-and-global-impact-27-10-25/ | |
| dc.identifier.uri | https://elar.khmnu.edu.ua/handle/123456789/19800 | |
| dc.language.iso | en | |
| dc.subject | museum | |
| dc.subject | service marketing | |
| dc.subject | museum marketing | |
| dc.subject | marketing mix | |
| dc.title | Marketing of tourism services in the museum sphere: features of applying the 7P marketing mix (a case study of the Khanenko museum) | |
| dc.type | Тези доповідей |
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