Marketing of tourism services in the museum sphere: features of applying the 7P marketing mix (a case study of the Khanenko museum)

dc.contributor.authorReshmidilova, Svitlana
dc.contributor.authorDzhuhlii, Oleksandra
dc.date.accessioned2025-11-24T12:56:23Z
dc.date.available2025-11-24T12:56:23Z
dc.date.issued2025
dc.identifier.citationDzhuhlii O., Reshmidilova S. Marketing of tourism services in the museum sphere: features of applying the 7P marketing mix (a case study of the Khanenko museum). Scientific Progress: Theories, Applications and Global Impact with Proceedings of the of the 2d International Scientific and Practical Conference, October 27-29, 2025, Braga, Portugal. Р. 145-148. URL: https://www.eoss-conf.com/en/archive/scientific-progress-theories-applications-and-global-impact-27-10-25/
dc.identifier.urihttps://elar.khmnu.edu.ua/handle/123456789/19800
dc.language.isoen
dc.subjectmuseum
dc.subjectservice marketing
dc.subjectmuseum marketing
dc.subjectmarketing mix
dc.titleMarketing of tourism services in the museum sphere: features of applying the 7P marketing mix (a case study of the Khanenko museum)
dc.typeТези доповідей
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