Теоретичні основи інноваційно-інвестиційної діяльності в умовах відновлення економіки
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Дата
2026
Назва журналу
Номер ISSN
Назва тому
Видавець
Хмельницький національний університет
Анотація
У статті розглянуто ключові аспекти інноваційно-інвестиційної діяльності у контексті забезпечення потенційного
відновлення вітчизняної економіки. На основі аналізі ключових понять обґрунтовано доцільність та необхідність розгляду
інноваційно-інвестиційної діяльності, як управлінської передумови відновлення економіки. Доведено необхідність об’єднання
управління інноваційно-інвестиційною діяльністю вже на стратегічному рівні. З метою врахування середовища функціонування
підприємства при формуванні інноваційно-інвестиційної стратегії уточнено змістовну характеристику поняття «фактори впливу
на інноваційно-інвестиційну діяльність» та запропоновано використовувати типізації інновацій для пошуку різних можливостей
розвитку підприємств. Враховуючи існуючі тенденції розвитку світового господарства запропоновано виділяти ключові
напрями інноваційно-інвестиційної діяльності такі як розвиток енергозберігаючих технологій, використання інновацій, що
спрямовані на адаптацію до кліматичних змін та використання штучного інтелекту для управління підприємством, у процесі
виробництва та як елементу інноваційної продукції.
The restoration of Ukraine's economy after the war will take a long time, because according to experts, a large part of the necessary infrastructure was destroyed, as well as a large number of enterprises. In addition, there is already a shortage of labor resources today, which is increasing with each new year of the war. In such critical conditions, the development of enterprises based on the most efficient use of resources becomes a priority. Economic studies prove that the innovative orientation of individual enterprises, provided that they receive appropriate support from the state, allows enterprises to develop optimally using available resources. Innovative activities of enterprises are impossible without appropriate financing, that is, without investments. At the same time, financing innovations allows you to get a greater effect from investments than with ordinary capital investments. Such mutual conditionality emphasizes the need to consider innovation and investment activities as a single direction in the strategic planning of enterprises. Innovation and investment activities are influenced by factors of the external and internal environment, and therefore require proper management. The orientation of innovation and investment activities of domestic enterprises should take into account the trends in the development of the world economy, taking into account the capabilities, features and priorities of the Ukrainian economy, which has suffered as a result of the war. Technologies based on the use of energy-saving technologies are a priority, which is important for the Ukrainian economy, which has lost the majority of its energy infrastructure and can only meet the needs of business entities in this way. Innovations focused on the use of artificial intelligence are important for all areas of activity of different countries. These innovations relate to both production processes and management processes, as well as the growth of consumer demands for products, which are also based on the use of artificial intelligence. Another important area of innovation is those related to the adaptation of all spheres of life to climate change.ange, are important for all areas of activity.
The restoration of Ukraine's economy after the war will take a long time, because according to experts, a large part of the necessary infrastructure was destroyed, as well as a large number of enterprises. In addition, there is already a shortage of labor resources today, which is increasing with each new year of the war. In such critical conditions, the development of enterprises based on the most efficient use of resources becomes a priority. Economic studies prove that the innovative orientation of individual enterprises, provided that they receive appropriate support from the state, allows enterprises to develop optimally using available resources. Innovative activities of enterprises are impossible without appropriate financing, that is, without investments. At the same time, financing innovations allows you to get a greater effect from investments than with ordinary capital investments. Such mutual conditionality emphasizes the need to consider innovation and investment activities as a single direction in the strategic planning of enterprises. Innovation and investment activities are influenced by factors of the external and internal environment, and therefore require proper management. The orientation of innovation and investment activities of domestic enterprises should take into account the trends in the development of the world economy, taking into account the capabilities, features and priorities of the Ukrainian economy, which has suffered as a result of the war. Technologies based on the use of energy-saving technologies are a priority, which is important for the Ukrainian economy, which has lost the majority of its energy infrastructure and can only meet the needs of business entities in this way. Innovations focused on the use of artificial intelligence are important for all areas of activity of different countries. These innovations relate to both production processes and management processes, as well as the growth of consumer demands for products, which are also based on the use of artificial intelligence. Another important area of innovation is those related to the adaptation of all spheres of life to climate change.ange, are important for all areas of activity.
Опис
Ключові слова
інноваційна діяльність, інвестиційна діяльність, інноваційно-інвестиційна діяльність, енергозберігаючі технології, штучний інтелект, кліматичні зміни, innovative activity, investment activity, innovative and investment activity, energysaving technologies, artificial intelligence, climate change
Бібліографічний опис
Рачинський О. Теоретичні основи інноваційно-інвестиційної діяльності в умовах відновлення економіки // Herald of Khmelnytskyi National University. Economic Sciences. 2026. Vol. 352, No. 2. P. 219-223.