Terminological vocabulary of the advertising industry
| dc.contributor.author | Svirshch, Alina | |
| dc.contributor.author | Tarasova, Olga | |
| dc.date.accessioned | 2022-07-25T19:27:39Z | |
| dc.date.available | 2022-07-25T19:27:39Z | |
| dc.date.issued | 2022-04-06 | |
| dc.description.abstract | It is rather difficult to define the term "advertising" briefly and at the same time fully. The generally accepted definition: advertising is the promotion of goods, spectacles, services, in order to attract the attention of buyers, consumers, viewers, customers, etc., dissemination of information about someone, something to create popularity. | uk_UA |
| dc.identifier.citation | Svirshch А. Terminological vocabulary of the advertising industry / А. Svirshch, О. Tarasova // Foreign Languages in Use: Academic and Professional Aspects : зб. тез XIV Всеукр. наук.-практ. інтернет-конф. (м. Хмельницький, 6 квіт. 2022 р.). - Хмельницький, 2022. - С. 67-68. | uk_UA |
| dc.identifier.isbn | ISBN978-617-7169-21-4 | |
| dc.identifier.uri | https://elar.khmnu.edu.ua/handle/123456789/12325 | |
| dc.language.iso | en | uk_UA |
| dc.publisher | Хмельницький університет управління та права імені Леоніда Юзькова | uk_UA |
| dc.subject | terminology | uk_UA |
| dc.subject | mass media | uk_UA |
| dc.subject | advertising | uk_UA |
| dc.subject | methods of translation | uk_UA |
| dc.title | Terminological vocabulary of the advertising industry | uk_UA |
| dc.type | Тези доповідей | uk_UA |
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